Marketing Coordinator
Ponderosa Ponderosa O'Neals, CA O'Neals, CA Full-time Full-time $62,000 - $70,000 a year $62,000 - $70,000 a year 5 days ago 5 days ago 5 days ago The Marketing Communication Coordinator is responsible for the development and promotion of the Ponderosa brand of telecommunications services which includes local telephone service, long distance services, and internet services.
This position will assist in the development of sales and marketing initiatives and is primarily responsible for increasing the awareness of the Ponderosa brand and increasing penetration in targeted communities.
Other responsibilities include sales support, training, product development and community relations activities.
PRINCIPAL ACCOUNTABILITIES DAILY Promotes the Ponderosa brand by attending community events, direct outreach, special projects as directed Works with other departments and personnel to develop campaigns, plan, measure and monitor KPI performance.
Manage ins and outputs of CRM and act as administrator of digital sales campaigns Management of social media and other forms of digital outreach Administers the development of advertising and promotional materials Serve as the primary community relations contact in all exchanges in CA exchanges Execute Internal Sales Recognition Program Execute Customer Satisfaction and Loyalty Programs Evaluate existing product portfolio for performance, enhancements or new applications Execute Marketing budget Understands and accepts the necessity for reporting to work, on time, and is ready and able to perform the duties and responsibilities.
Administer customer notifications and sales based opportunities Proactive involvement in the Company's Safety Program, including compliance with all rules and regulations, and for continuously practicing safety while performing their duties PERIODIC Assist in the development of the annual Marketing Plan Develop Internal Sales Recognition Program Develop and produce internal company newsletter Develop internal product guides and other copywriting as assigned Develop Ponderosa websites and portals Evaluate new products Develop plan for the launch of new products Compile and analyze company performance data Prepare weekly and monthly Marketing reports Prepare appropriate product analysis to support the product promotion tariff Participate in tariff development for new and existing products Perform research to develop product market share forecasts Perform research to assist in the development of the Marketing Budget Conduct sales training for internal staff Conduct product training for internal staff Analyze various reports and prepare recommendations Attend various technical, marketing and industry seminars and training courses Represent the department in various Company meetings Represent the Company in various community and industry meetings or speaking engagements List of principal accountabilities is not exhaustive and may be supplemented as necessary KEY PERFORMANCE FACTORS ACHIEVING RESULTS Applies knowledge of the job.
Applies knowledge to new or challenging situations Applies technical skills (includes applying existing skills in new or challenging situations) Accepts responsibility for and follows through on tasks, assignments, and other responsibilities in a timely manner Meets departmental standards for productivity (rated on the basis of work accomplished to volume of work) Performs duties with accuracy, thoroughness, attention to detail, and neatness Sets challenging, but realistic goals Holds self accountable for individual results Monitors quality of own or others' work (e.
g.
, double-checks the accuracy of information or work product; checks to ensure that procedures are followed) Takes actions to solve a problem or overcome an obstacle to achieving results Makes specific changes in work processes or own work methods to improve performance (e.
g.
, does something better, faster, at lower cost, more efficiently; improves quality, customer satisfaction, morale, revenues) Performs work in a safe and healthful manner and in accordance with the Company's Safety Program PROACTIVITY Recognizes tasks, activities, assignments to be done and completes them without specific directive or actively seeks new duties or challenges Offers one or more ideas to improve work processes or departmental productivity.
Initiates actions to address an anticipated problem or obstacles.
Actions are within the constraints of respective authority Has the ability to seek information from a wide variety of sources concerning a problem or issue affecting a specific project or department as a whole TEAM ATTITUDE Expresses the belief that others are fully capable of contributing to the work process and being effective when given the chance Participates willingly in departmental or work group decisions.
Demonstrates commitment to achieving departmental goals by assisting others, even if the task is not a part of their primary roles and responsibilities Shows respect for other's intelligence by appealing to reason Genuinely values others' input and expertise and is willing to learn from others (including supervisors, peers, and subordinates) ORGANIZATIONAL COMMITMENT Respects the ways things are done in the organization and does what is expected (e.
g.
, dresses appropriately, presents the Company in a positive light).
Follows Company policies and procedures Respects and accepts what management sees as important Understands and accepts the necessity for reporting to work on time, and is ready and able to perform the duties and responsibilities of the position on a daily basis.
Makes choices and sets priorities to meet Company's needs Cooperates with others to achieve organizational/departmental objectives Publicly acts to fit the Company's mission FLEXIBILITY Understands other people's point of view Able to shift easily from one task or focus to a different one Willing to change ideas or perceptions based on new information or contrary evidence Decides what to do based on the situation (e.
g.
, acts to fit the situation or person) SELF-MANAGEMENT Demonstrates an ability to handle stress on the job (e.
g.
, able to multi-tasks, prioritize) Controls own strong emotions, such as anger or extreme frustration.
Remains calm in stressful situations, addressing difficult problems one at a time Remains productive under stress.
Deals with stress directly and does not allow stress to weaken one's ability to complete a task or interact effectively with others CUSTOMER SERVICE ORIENTATION (internal and external) Gives friendly, cheerful service Follows through on customer inquiries, requests, complaints Keeps customer up-to-date about progress of projects (but does not probe customer's underlying issues or problems) Maintains clear communication with customer regarding mutual expectation, monitors customer satisfaction PHYSICAL REQUIREMENTS Possesses the ability to speak clearly and understandably and hear communications by telephone and in person Possesses fine and gross manipulation skills Must have good vision (with correction) Must be able to sit for prolonged periods of time Must have minimal ability to stand, sit, squat, bend, kneel, twist, crawl, reach, lift, balance, carry, push, and pull as required for light duties of standard office clerical positions Must be able to lift 20lb.
maximum with frequent lifting and/or carrying objects weighting up to 10lb.
QUALIFICATIONS EDUCATIONAL REQUIREMENTS Bachelor's degree in Marketing, Communications, Public Relations or Advertising TECHNICAL REQUIREMENTS Computer literate with experience in Microsoft Word, Excel, Access, Power Point and desktop publishing Superior presentation, written and analytical skills, plus demonstrated skills to handle a variety of assignment simultaneously Experience with information systems, consumer marketing and sales training WORK EXPERIENCE Minimum five years marketing experience, preferably with telecommunication services or products Demonstrated ability to work under deadline pressure and extra hours if needed on assignments ENVIRONMENTAL CONDITIONS GENERAL OFFICE CONDITIONS Exposure to an air-conditioned/heated office environment with exposure to low noise levels from office equipment and voices.
No exposure to notable hazards or unusual atmospheric conditions Note:
This job description is not exhaustive and may be subject to change or modification at any time.
Job Type:
Full-time Pay:
$62,000.
00 - $70,000.
00 per year
Benefits:
401(k) Dental insurance Flexible spending account Health insurance Health savings account Life insurance Retirement plan Vision insurance Schedule:
8 hour shift Monday to Friday On call Weekends as needed Ability to commute/relocate:
O Neals, CA 93645:
Reliably commute or planning to relocate before starting work (Required)
Experience:
Marketing:
3 years (Preferred) Willingness to travel:
50% (Preferred) Work Location:
In person.
Estimated Salary: $20 to $28 per hour based on qualifications.
This position will assist in the development of sales and marketing initiatives and is primarily responsible for increasing the awareness of the Ponderosa brand and increasing penetration in targeted communities.
Other responsibilities include sales support, training, product development and community relations activities.
PRINCIPAL ACCOUNTABILITIES DAILY Promotes the Ponderosa brand by attending community events, direct outreach, special projects as directed Works with other departments and personnel to develop campaigns, plan, measure and monitor KPI performance.
Manage ins and outputs of CRM and act as administrator of digital sales campaigns Management of social media and other forms of digital outreach Administers the development of advertising and promotional materials Serve as the primary community relations contact in all exchanges in CA exchanges Execute Internal Sales Recognition Program Execute Customer Satisfaction and Loyalty Programs Evaluate existing product portfolio for performance, enhancements or new applications Execute Marketing budget Understands and accepts the necessity for reporting to work, on time, and is ready and able to perform the duties and responsibilities.
Administer customer notifications and sales based opportunities Proactive involvement in the Company's Safety Program, including compliance with all rules and regulations, and for continuously practicing safety while performing their duties PERIODIC Assist in the development of the annual Marketing Plan Develop Internal Sales Recognition Program Develop and produce internal company newsletter Develop internal product guides and other copywriting as assigned Develop Ponderosa websites and portals Evaluate new products Develop plan for the launch of new products Compile and analyze company performance data Prepare weekly and monthly Marketing reports Prepare appropriate product analysis to support the product promotion tariff Participate in tariff development for new and existing products Perform research to develop product market share forecasts Perform research to assist in the development of the Marketing Budget Conduct sales training for internal staff Conduct product training for internal staff Analyze various reports and prepare recommendations Attend various technical, marketing and industry seminars and training courses Represent the department in various Company meetings Represent the Company in various community and industry meetings or speaking engagements List of principal accountabilities is not exhaustive and may be supplemented as necessary KEY PERFORMANCE FACTORS ACHIEVING RESULTS Applies knowledge of the job.
Applies knowledge to new or challenging situations Applies technical skills (includes applying existing skills in new or challenging situations) Accepts responsibility for and follows through on tasks, assignments, and other responsibilities in a timely manner Meets departmental standards for productivity (rated on the basis of work accomplished to volume of work) Performs duties with accuracy, thoroughness, attention to detail, and neatness Sets challenging, but realistic goals Holds self accountable for individual results Monitors quality of own or others' work (e.
g.
, double-checks the accuracy of information or work product; checks to ensure that procedures are followed) Takes actions to solve a problem or overcome an obstacle to achieving results Makes specific changes in work processes or own work methods to improve performance (e.
g.
, does something better, faster, at lower cost, more efficiently; improves quality, customer satisfaction, morale, revenues) Performs work in a safe and healthful manner and in accordance with the Company's Safety Program PROACTIVITY Recognizes tasks, activities, assignments to be done and completes them without specific directive or actively seeks new duties or challenges Offers one or more ideas to improve work processes or departmental productivity.
Initiates actions to address an anticipated problem or obstacles.
Actions are within the constraints of respective authority Has the ability to seek information from a wide variety of sources concerning a problem or issue affecting a specific project or department as a whole TEAM ATTITUDE Expresses the belief that others are fully capable of contributing to the work process and being effective when given the chance Participates willingly in departmental or work group decisions.
Demonstrates commitment to achieving departmental goals by assisting others, even if the task is not a part of their primary roles and responsibilities Shows respect for other's intelligence by appealing to reason Genuinely values others' input and expertise and is willing to learn from others (including supervisors, peers, and subordinates) ORGANIZATIONAL COMMITMENT Respects the ways things are done in the organization and does what is expected (e.
g.
, dresses appropriately, presents the Company in a positive light).
Follows Company policies and procedures Respects and accepts what management sees as important Understands and accepts the necessity for reporting to work on time, and is ready and able to perform the duties and responsibilities of the position on a daily basis.
Makes choices and sets priorities to meet Company's needs Cooperates with others to achieve organizational/departmental objectives Publicly acts to fit the Company's mission FLEXIBILITY Understands other people's point of view Able to shift easily from one task or focus to a different one Willing to change ideas or perceptions based on new information or contrary evidence Decides what to do based on the situation (e.
g.
, acts to fit the situation or person) SELF-MANAGEMENT Demonstrates an ability to handle stress on the job (e.
g.
, able to multi-tasks, prioritize) Controls own strong emotions, such as anger or extreme frustration.
Remains calm in stressful situations, addressing difficult problems one at a time Remains productive under stress.
Deals with stress directly and does not allow stress to weaken one's ability to complete a task or interact effectively with others CUSTOMER SERVICE ORIENTATION (internal and external) Gives friendly, cheerful service Follows through on customer inquiries, requests, complaints Keeps customer up-to-date about progress of projects (but does not probe customer's underlying issues or problems) Maintains clear communication with customer regarding mutual expectation, monitors customer satisfaction PHYSICAL REQUIREMENTS Possesses the ability to speak clearly and understandably and hear communications by telephone and in person Possesses fine and gross manipulation skills Must have good vision (with correction) Must be able to sit for prolonged periods of time Must have minimal ability to stand, sit, squat, bend, kneel, twist, crawl, reach, lift, balance, carry, push, and pull as required for light duties of standard office clerical positions Must be able to lift 20lb.
maximum with frequent lifting and/or carrying objects weighting up to 10lb.
QUALIFICATIONS EDUCATIONAL REQUIREMENTS Bachelor's degree in Marketing, Communications, Public Relations or Advertising TECHNICAL REQUIREMENTS Computer literate with experience in Microsoft Word, Excel, Access, Power Point and desktop publishing Superior presentation, written and analytical skills, plus demonstrated skills to handle a variety of assignment simultaneously Experience with information systems, consumer marketing and sales training WORK EXPERIENCE Minimum five years marketing experience, preferably with telecommunication services or products Demonstrated ability to work under deadline pressure and extra hours if needed on assignments ENVIRONMENTAL CONDITIONS GENERAL OFFICE CONDITIONS Exposure to an air-conditioned/heated office environment with exposure to low noise levels from office equipment and voices.
No exposure to notable hazards or unusual atmospheric conditions Note:
This job description is not exhaustive and may be subject to change or modification at any time.
Job Type:
Full-time Pay:
$62,000.
00 - $70,000.
00 per year
Benefits:
401(k) Dental insurance Flexible spending account Health insurance Health savings account Life insurance Retirement plan Vision insurance Schedule:
8 hour shift Monday to Friday On call Weekends as needed Ability to commute/relocate:
O Neals, CA 93645:
Reliably commute or planning to relocate before starting work (Required)
Experience:
Marketing:
3 years (Preferred) Willingness to travel:
50% (Preferred) Work Location:
In person.
Estimated Salary: $20 to $28 per hour based on qualifications.
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